Scholar Start: Coke or Pepsi? why?

We had 15 minutes of independent reading and then we responded to the following questions:

What is the title of the book you are reading? What are some things you are questioning about the book at this point? What are some inferences you have made about the book so far, and what evidence are you using to back that up?  What is the main conflict, and how has the author been developing over time?